Industry Services
I work with wine and hospitality businesses looking to better understand, communicate, or position themselves within the tourism and wine landscapes of Spain.
My work is practical, collaborative, and shaped by hands-on experience across wine, tourism, and communication.
Recent Projects
Marketing Insight & Advisory
I support businesses navigating the Spanish and Portuguese wine markets, offering insight and ideas related to cultural context, positioning, support for international audiences, and strategic guidance for projects operating between markets.
Communication & Digital Presence
Clear communication matters in wine. I work with small wine businesses to build or refine how they present themselves, particularly when speaking to international audiences. This work has included:
Building and structuring small wine business websites
Managing and shaping wine-focused social media accounts
Clarifying brand voice and storytelling
Translating complex wine ideas into accessible language
